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Friday, May 15, 2015
Every year, businesses around the world sell gift cards and earn thousands of dollars more in the process. Gift certificates help business sell more and grow their client base. You have to start considering the idea of offering gift certificates to your best customers, as well as to people who will potentially be your loyal allies.
The Benefit of Bigger Sales
There are plenty of companies that earn billions of dollars each year just by offering gift cards. For example, Home Depot, Walmart and other giant retailers invest in these heavily because they can increase their profits and encourage customer loyalty. You can use the new marketing channel to introduce your company to potential customers and converting them into loyal evangelists of your brand. Various companies and establishments have been offering gift cards through the years like dance schools, golf clubs, massage parlors and beauty spas.
Referrals to New Customers
One of the biggest advantages that a gift certificate provides is exposing your business to the right people. You let your business grow so that your professional network expands over time. You can get customers who will remain loyal for years as well as people who will continue to spread the good word about your services and products.
Helping Others Find the Right Gift

Generally, gift cards help people decide on the best gift to buy without overspending. You simply give the value you want to limit yourself to then allow the recipient to choose any gift. The approach can save you a lot of time, effort and money.

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by: The Flagman