Advertising has always found appropriate solutions to marketing problems. Take the case of
twirler flags , the latest trend to hit advertising campaigns, has judiciously altered the marketing field. Why is this so? First flag manufacturers revolutionized the industry by creating flags that are back to back, the purpose is to allow onlookers a good view on either side of the highway. But this comes with a problem, particularly during windy spells banners tend to sway too much that what is visible from the viewers side are the colors not the message printed on it.
In effect, companies tend to put premium on the company color, to give it a special distinction so onlookers will associate it with the products they are advertising. This instant recall strategy has proven to be beneficial only to large companies and for those who have been in the market for quite some time. What about the new entrants in the field? Besides, this was only popular during the early years, since only a few companies advertise using this medium. And with so many companies competing for marketing advantage now, such exposure is found ineffective.
Lets not fret though, because if there's a will there must be a way. NorthStar Flags took the art of flag manufacturing to the next level - by producing twirler flags. Actually these are light and sturdy flags that are provided with a strong frame, so the fabric can be stretched over it with the message legibly printed. Again to make this really visible from all fronts, twirler flags are designed to rotate 360 degrees, so it will be seen wherever you are.
Two types of twirler flags are favored by advertisers - the hook type and the teardrop type of twirler flags. Mind you these are not run of the mill types of flags these are designed to be up to 15 feet depending on each company's preference.
by:
The Flagman
